TORT Hygiène

The Challenge

Founded in the 1950s, TORT Hygiène is a historic company that needed to modernize its digital presence. The goal was to design a website reflecting its professionalism, structuring its vast catalog of professional products (medical, industrial, catering) while highlighting its support and continuous training services.

The Solution

Together with the Studio Defacto agency, we developed a robust web platform focused on quote generation and B2B user experience:

• Optimized Catalog Architecture: Fluid categorization of professional hygiene products to simplify searches and encourage quote requests.
• Highlighting Expertise: Creation of dedicated sections for custom training and industry news to reinforce the company's authority.
• Clean and Professional Design: Modernized interface (aligned with the brand's color codes) inspiring trust, cleanliness, and quality.
• SEO & Technical Performance: URL rewriting, title tag optimization, and accelerated loading speed to boost local and regional visibility among professionals.